Sterling Bank, Peugot Automobile partner


Sterling Bank Plc has partnered with Peugot Automobile Nigeria to deliver 50 made-to-order vehicles for official use across the bank’s locations nationwide.

The bank teamed up with the Kaduna-based car maker to customise the vehicles based on their deep understanding of the Nigerian terrain as well as required mode of usage.

“Following our strategic drive as a bank to focus on impacting the critical sectors of the Nigerian economy, we had to evaluate every aspect of our business transactions to ensure we were doing same to support the growth of the economy. By acquiring our company pool cars from a local manufacturer, we ensured that not only will the funds circulate within Nigeria, the impact of the partnership will equally boost our local manufacturing sector to provide jobs and improve the skills of people participating in that sector, said Raheem Owodeyi, Chief Operating Officer of Sterling Bank Plc.

“We see this partnership as a game changer and one that will influence the perception people have about locally manufactured vehicles as the procured vehicles will be deployed in all our branches nationwide, said Adebomi Adewale, Head, General Internal Services at Sterling Bank.

“It is also the first time a bank in Nigeria will look beyond the short term gains ofpatronizing affordable foreign based manufacturers to the impact of its dealings on the wider economy”.


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